| Your Marketing Strategy Is All Wrong!

Posted in Marketing at 5:00 PM by Loftis Consulting

Are you worried about your marketing strategy? An effective marketing strategy is one of the best things you can possibly come up with to help your business grow and increase conversions. However, most people don’t realize that their strategy is wrong. They just aren’t getting the best out of it! Read on to find out why your strategy could be wrong and what you can do about it.


You Don’t Think You Need To Invest In SEO

SEO is a really important part of any marketing strategy. Sure, organic results are the best and most long lasting, but you must invest in SEO if you want the best results. You don’t have time to keep up with the constant algorithm changes that Google and other search engines are constantly rolling out. Excelsior Internet Marketing says that these changes can mix up your entire strategy! By investing in a great marketing team and SEO, you will finally start to see the results you want to see.


You’re Writing Your Own Content

Unless you’re a fantastic writer with style and flair and have loads of time to write your own content, you probably shouldn’t be doing it. Rushing your content could leave you with grammar and spelling errors, which can make you look untrustworthy. Seriously, people hate spelling mistakes! If your writing is boring, and doesn’t use keywords, you’re not going to attract the reader or search engines either. Your content needs to be carefully crafted to enhance your position online. It’s always better to get a professional to do it, so they can write to hook your reader and you can do what it is you are best at. Content is one of the most important things in 2017!













You’re Unwilling to Pay for Facebook Posts

Millions of people use Facebook every day. If you’re relying on free Facebook posts to attract people, you’re doing your strategy another injustice. Social media can be an incredible communication tool between businesses and clients, however, you will only ever be able to spread your message to people who are already in your network. By putting some of your budget into paid Facebook advertising, you can read people who fit your target demographic, and those who are already searching for a service/product like yours!

Facebook is the second largest search engine after Google. Let that sink in for a second! This makes it one of the most valuable things you can utilize to improve your marketing strategy. Investing in it will definitely pay off!

Does your marketing strategy look like it’s all wrong when you read the points here? The fact is, you need to be willing to spend money on your marketing strategy if you want the best results. SEO, content, and Facebook are 3 of the most important things you should concentrate on in your strategy to enjoy success.

What do you think of the points mentioned here? Did you notice a significant difference when you utilize them? Please leave your own thoughts and advice below!



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